This will be the starting point for a series of posts about innovation. Probably you have noticed our Webpage header “Operational Excellence, Innovation, Change”, though so far this blog has been all about Operational Excellence, we also provide services around Innovation, offering services in product and process innovation, helping you develop innovation capabilities within your company and facilitating creativity.
Why all the talk about innovation now? Because in an increasingly competitive business environment companies have to continuously evolve through “evolutionary” innovation, constantly improving their products and services (and the processes to make them available) or reinvent themselves through “disruptive” innovation, creating game changers that will give them an edge over competition, in order to ensure they will survive in the marketplace.
But what is actually innovation and how does it differentiate from pure creativity?. Well, we define innovation as the capability of developing and implementing a new idea, so in order for innovation to be successful you need three elements:
- The capability of developing the ideas, that is “creativity”
- The ability to turn ideas into reality (the capability to execute)
- And an environment that is favorable to innovation where ideas can be created, can mature and eventually be implemented.
The adequate combination of these three elements will provide successful innovation. During this series we will discuss some of the keys to innovation. Hopefully you will find it useful.